Case Study
QCity Metro
Background
QCity Metro is an African American-owned and operated digital news publication based in Charlotte, North Carolina. Founded in 2008, they were one of the nation’s first digital-only news organizations devoted to serving a local Black audience.
Objective
Increase Instagram follow count to 10,000
Solution
Managed and participated in onsite engagement initiatives to enhance brand visibility in strategically targeted markets.
Implemented a data-driven content publishing calendar to optimize engagement across three major social media platforms.
Results
Increased social media followers by 68% across a 6-month span (Follow Count: 13,500)
5,500+ increase in brand visibility among targeted local niche audience.
Clear Media Solutions 